WDPP ·
Building WDPP’s social recruitment platform
WeChat Mini Programs · UI/UX design · Product strategy · Deployment and maintenance · Recruitment · Employee referrals · MVP delivery
The challenge
WDPP (问答聘聘) set out to connect job seekers with people already working inside prospective employers. The challenge was to bring questions, articles and employee referrals together in a recruitment experience built for WeChat.
Our solution
We helped shape the product strategy, designed the user experience and built a WeChat Mini Program MVP. The platform combined Q&A and articles with incentivised internal referrals, allowing employees to introduce candidates to their HR teams.
Our work covered deployment and maintenance as well as the initial design and build.
The outcome
WDPP went from an idea to a working social recruitment MVP in under six months. The Mini Program brought candidate–employee interaction and internal referrals into one product.
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